Measuring Up

What do you measure on your web site? Do you measure the number of hits? The number of unique visitors? The number of visits from search engines? All of those might be useful to you. The key is to take in the big picture. It would be a shame to be ranked number 1 in […]

Can’t do Business the Same Old Way

online poker news During a meeting with a potential client this week I made a casual inquiry, asking which payment processor they currently used for the ecommerce web site. “Oh, we do it manually” they said. It turns out they use an antiquated system that sends them the customer’s credit card information via email. They […]

Web Site Design Fundamentals

Would you build the foundation for your house and then begin to ponder what rooms you should put in the house and where the walls should go? Of course not. Yet when it comes to building a web site this is precisely the model that most businesses follow. First they build the site and they […]

Finding the Right Web Design Firm

There are lots of places on the Internet you can go to get a web site designed for less than $100. You get what you pay for however. There are also web sites that will help you with Search Engine Optimization for only $25 or some such nonsense. Again you get what you pay for […]

Fresh Content for Your Web Site

Having good fresh content for your site is vital for keeping people coming back to your site and to make your site relevant. Google gets this pretty well. So know they have Google Web Elements.  Essentially web elements lets you take different content from Google and display it on your site. Since Google excels at […]

Build A Better Web Site

What does it take to build a better web site? Do you need to be flashier? Do you need to have bells and whistles? Should it have music playing? Do you need to cram it full of links? No. Actually the best web sites are often the simplest. And the simplest thing to do is […]