Question 2: How do I expect people to find my site?
As we continue to examine the top 10 questions each business owner needs to consider when taking their site to the next level, we look at question 2: How do I expect people to find my site? The Kevin Costner approach in Field of Dreams does not work. I can’t tell you the number of […]
Web Site Design
For more than a year we have been offering the 10 essential questions to answer when you are ready to take your site to the next level. The response to this has been so good that we are going to take a deeper look at each question. The first question is “What are the goals […]
Wiki What?
If you are on the web at all (and you wouldn't be reading this if you weren't), you've probably come across some kind of wiki. Know what a wiki is? Almost sounds like it has something to do with witchcraft but it doesn't. A wiki is a web site that allows lots of different people […]
Designing Your Site with Users in Mind
We do a lot of web site redesigns. Often the goal is to spiffen up the image of the site with engaging colors and graphics. But we also end up making the site more usable as well. And it is amazing how many of us (yes, we’ve made some of these mistakes as well) don’t […]
The Three Requirements for a Great Site
There are three requirements for a web site to really shine: Usable. A good web site is usable. This means that a visitor to your site can easily and intuitively do what you want them to do. If they have to really think about what your intention is, you will lose them. Say, for example […]
Small Business and Email Privacy
Most small business owners go to great lengths to protect their client communications from outsiders while also making sure those communications are kept so that they have something to refer back to. What would happen though if your Internet Service Provider (ISP) shared those records? You’d go crazy, right? Well what would you say if […]
3 Technologies for Small Businesses
Technologies that every Small Business Should Know About: 1.      Blogs. Having a blog or using other blogs correctly can help you increase targeted traffic to your web site. Writing your own blog can help create the kind of community that every web site owner covets. 2.      Pay Per Click. Just about every business can benefit […]
Real Passwords
PC Magazine has posted the list of the 10 most common passwords. Is your password on the list? We hope not. What do you think about having a 6 – 8 character password? Some people really struggle with creating a password of this length, coming up with complex patterns like q2!%vSDv. But can you remember […]
Three Tips to Improve Your Ranking
Getting your web site ranked high in the search engines should be the goal of every site owner. And if you have carefully defined the niche that your business and web site serve, then it is that much easier to get that high ranking. First you need to make sure the key words you want […]
Local Search Takes Off
Do you ever search for local things – a restaurant or other business – online? A lot of folks are. A whole lotta folks. In fact, you might be missing out on local searches if you haven’t prepared for it. How big is it? Well, simply by the fact that every major search engine has […]
