Web Site Design Fundamentals
Would you build the foundation for your house and then begin to ponder what rooms you should put in the house and where the walls should go? Of course not. Yet when it comes to building a web site this is precisely the model that most businesses follow. First they build the site and they […]
Be Findable! The Small Business Guide To Location Social Media
EduCyber Presents Growing Your Business on the Internet Series: Thursday, May 27, 2010 “Be Findable! The Small Business Guide To Location Social Media” Pay online to reserve your spot >> Where are you? That’s not a metaphysical question. Are you and your business findable? Are you being found? Way back in 2007 Google told us […]
Should You Quit?
What do you need to quit? Since I finished reading Seth Godin’s “The Dip” this week, I’ve been thinking a lot about quitting. No, I’m not quitting my business – I love what I do, but I am thinking about what tactics I’m using in business that aren’t working and determining how and what to […]
Internet Marketing Through Web Site Design
Lots of folks start their web design with a logo and maybe some colors. Then they add some copy that seems appropriate and figure out how to navigate through the site and they’re done with the design. After they’ve finished, they’re ready for Internet marketing – maybe they’ll add a search engine optimization campaign or […]
Recovering From Poor Internet Marketing
I have a friend who lies paralyzed in a hospital bed. A short while back he was involved in an accident and he will never walk again. I stopped by to visit him today. He was sedated but the good news is he has a tracheotomy. That never before sounded like a good thing but […]
Building Better Web Sites
We often have people come to us looking for a web site and they start off with, “Here’s the content and here’s the logo.” That would be like starting off your home construction with interior design and where the furniture is going to be. To design a good web site, you need to start with […]
Starting at the Top
To be successful in Internet Marketing or in any endeavor, it is important to think big and to face down the fear of failure. I’ve been thinking a lot about this lately. Hopefully this little story will make sense. My family plays pitch. We not only play it, we’re very very good at it. The […]
Plan for Internet Marketing
Internet Marketing, like any kind of marketing, needs to fit into the bigger picture of what you are trying to accomplish. There are three questions you need to ask yourself with any kind of Internet Marketing Campaign: How does this campaign fit into our overall marketing goals? How will we measure success? What step(s) do […]
Finding the Right Web Design Firm
There are lots of places on the Internet you can go to get a web site designed for less than $100. You get what you pay for however. There are also web sites that will help you with Search Engine Optimization for only $25 or some such nonsense. Again you get what you pay for […]
Twitter Done Right
Twitter isn’t all fun and games. There’s some serious business happening among the tweets about Tiger and Charlie and what your accountant had for lunch. Business people want to know, “How can I use Twitter to build a following and promote my business?” Twitter Done Right! is EduCyber’s January seminar that will teach you how […]