Tools to Improve Your Social Media Marketing
Question 7 from 10 Essential Questions for your Social Media Marketing Campaign: ” What tools are available to make my time in SMM more efficient?” can be answered in different ways. There are tools and then there are tools. Every day there are thousands (yes thousands) of blog entries and tweets about all the wonderful […]
Finding a Niche for Your Social Media Marketing
What niche social networking sites might be useful for my goals? Question 6 from 10 Essential Questions for Your Social Media Marketing Campaign brings some interesting insights that you might not have contemplated. Everyone knows about the big sites: Facebook Twitter LinkedIn Youtube MySpace But what about the little sites (or even not so little […]
Finding the Best Social Media Sites
What media (or sites) are best suited to my goal? Once you have determined what your goals are, it is time to determine which social networking sites will best help you meet those goals. There are literally hundreds of social networking sites available to you. Outside of three or four though, they all are designed […]
Setting Goals for Social Media Marketing
Question 1 from 10 Essential Questions to Answer for Your Social Media Marketing Campaign: What are my goals (What do I expect to get out of this)? Often when talking to people about Social Media Marketing, I’m asked “how much time does it take?” To which I reply “What do you want to do?” It’s […]
10 Essential Questions for Your Social Media Marketing Campaign
Everybody is all abuzz about Social Media Marketing Campaigns whether it’s Facebook, Twitter, LinkedIn or some niche site that fits their needs. But we keep getting the same questions from customers and we basically turn the questions back around to ask them. Here are the questions that you should think through for your needs as […]
Instant On Operating System
What an interesting week this has been. I helped a wonderful couple from my church transition from their old computer to a newer XP computer. It was interesting when they first called because I asked them what operating system was installed. “Thelma” as I’ll call her, replied that she wasn’t sure. I asked her to […]
4 Steps for Twitter Beginners
We’re going to skip over the what is Twitter questions and all the theory and get right down to how to do it. 1. Create an account at optical amplifierhttp://twitter.com. This will only take a few minutes. You’ll need a username. I recommend using your name like firstnamelastname all run together. Alternatively you could use […]
Social Media Marketing Sites as Databases
The other day I was giving a seminar on Social Media Marketing. We went through three different sites, Twitter, LinkedIn and Facebook as a part of the presentation. In the middle of the LinkedIn presentation, one participant got completely confused and needed to come up for air. Why? The Internet is one vast database. Each […]
Social Media Marketing Explodes
Whew! I actually have been so busy I haven’t posted on my blog in awhile. But I have been busy with social media. Have you been keeping up? It’s no surprise if you haven’t. Social Media has literally exploded. Twitter grew by 131% in March. Yes, in the month of March. Not January through March […]
Web Site Usability
Once you have established your site on the Internet and have traffic coming to your site, what do you do? Your site must be usable. First question to ask yourself: What do I want people to do? Put another way, the question can be “What are the expected outcomes?” It isn’t always “more sales” but […]