Social Media Marketing: How Much Time Does it Take?
The third question in our 10 Essential Questions to Answer for Your Social Media Marketing Campaign series is “How much time am I able or willing to spend on marketing?” The best answer I can give to that question is to use the swim teacher / coach analogy. “Coach, how long is it going to […]
Finding the Best Social Media Sites
What media (or sites) are best suited to my goal? Once you have determined what your goals are, it is time to determine which social networking sites will best help you meet those goals. There are literally hundreds of social networking sites available to you. Outside of three or four though, they all are designed […]
Setting Goals for Social Media Marketing
Question 1 from 10 Essential Questions to Answer for Your Social Media Marketing Campaign: What are my goals (What do I expect to get out of this)? Often when talking to people about Social Media Marketing, I’m asked “how much time does it take?” To which I reply “What do you want to do?” It’s […]
10 Essential Questions for Your Social Media Marketing Campaign
Everybody is all abuzz about Social Media Marketing Campaigns whether it’s Facebook, Twitter, LinkedIn or some niche site that fits their needs. But we keep getting the same questions from customers and we basically turn the questions back around to ask them. Here are the questions that you should think through for your needs as […]
Twitter Success Story?
We resell the hosting services of a company called HostGator. We have used them for a couple of years and generally have found them to be quite good. We also talk about how to use Twitter for reputation management and customer satisfaction. So it was no surprise that I was following @hostgator on Twitter. We […]
4 Steps for Twitter Beginners
We’re going to skip over the what is Twitter questions and all the theory and get right down to how to do it. 1. Create an account at optical amplifierhttp://twitter.com. This will only take a few minutes. You’ll need a username. I recommend using your name like firstnamelastname all run together. Alternatively you could use […]
Privacy and Protection on the Internet
Are you safe? In the “olden days” before the Internet, we often worried about Big Brother (our government) snooping on our every action and word. Now, in these modern times, we joyfully, willingly share, even sometimes in excruciating detail, our personal lives on Social Media networks like Facebook, LinkedIn and Twitter. I had to dial […]
Social Media Marketing Sites as Databases
The other day I was giving a seminar on Social Media Marketing. We went through three different sites, Twitter, LinkedIn and Facebook as a part of the presentation. In the middle of the LinkedIn presentation, one participant got completely confused and needed to come up for air. Why? The Internet is one vast database. Each […]
Social Media Marketing Explodes
Whew! I actually have been so busy I haven’t posted on my blog in awhile. But I have been busy with social media. Have you been keeping up? It’s no surprise if you haven’t. Social Media has literally exploded. Twitter grew by 131% in March. Yes, in the month of March. Not January through March […]
5 People I Follow on Twitter and Why
PublicityHound (twitter.com/PublicityHound) Joan Stewart is the queen of getting publicity and has developed quite a following. For any business looking to get more and better publicity, Joan provides a lot of free and low cost tips. On Twitter she mostly stays on task -focusing on Publicity, with just enough personal info to make life interesting […]