Local Search Takes Off
Do you ever search for local things – a restaurant or other business – online? A lot of folks are. A whole lotta folks. In fact, you might be missing out on local searches if you haven’t prepared for it. How big is it? Well, simply by the fact that every major search engine has […]
Are You an Expert?
Everyone is an expert at something. You might be the expert on shoes. You know all about fixing shoes, trends in shoes, how to protect shoes in different climates or seasons, etc. If you’re in the shoe business, then you should be sharing your expertise. Perhaps you are the ultimate hair care specialist. You know […]
Losing at Search
I’ve spoken with several clients and colleagues about Search Engine Optimization lately. I am amazed at the wild misunderstandings at how to go about getting ranked well in the search engines. One business owner I spoke with was quite excited about the concept of cross-linking (having two different web sites link to each other to […]
Google Office?
The word Office has come to mean a suite of productivity products from Microsoft that includes Word, Excel, Outlook and depending on your needs other programs like Access, OneNote and more. But Google, which has become a verb in its own right, is determined to give the Bill Gates and company a run for their […]
Managing your Information
I seem to remember a song with the lyrics “take time to make time”. I invite you to take a little time now to create extra time for yourself. I wrote previously about how SPAM is taking over our inboxes. There are a few concrete steps you can follow to take back your inbox and […]
Unwanted Email
According to Postini (http://www.postini.com/news_events/pr/pr011007.php), the amount of spam we get in our inboxes is continuing to rise and is in fact rising dramatically. The question I often get is “Why”? Why would anyone want to do this and who, if anyone benefits? The question has several answers. One is the “Technology anarchists” who delight in […]
Weather and Technology
Ain’t technology great? We were pretty much snowed in for the better part of two days and yet we were never more than a couple of clicks from most of our network clients. Via technologies like Remote Desktop Connection and GoToMyPc, as long as both ends have an Internet connection, we are connected. The Remote […]
Technology Budget
Do you have a technology budget? You ought to. Technology is and should be separate from your office supplies budget. If you don’t plan for how and when to spend your technology dollars, you’ll likely end up spending too much on things you don’t really need on not enough on the things you really do […]
5 Tips for Businesses this holiday season
Employees will likely want to shop online – let them know it’s OK (if it is) to use work computers as long they use them outside of their normal work hours. Spam has an incredibly huge upsurge at this time. Just be aware of this as there is little that your email provider can do. […]
Plan for Success
Web sites don’t grow on trees. But they are organic. You are putting real money into your web site and you should expect real results. What kind of results you can expect depends to a large degree on why you created your site. Do you have an e-commerce web site? That is a great start […]